September 3, 20264 min read
The Focusing Illusion
What Gets Your Attention Isn't Always What Deserves It
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The LnUP Letters
Essays for the people
building the future of sports.
Strategic writing on capability, capital, and culture for leaders inside a rapidly changing youth sports industry.
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August 27, 20264 minThe Wrong Question
Why “Could we do it? Should come after “‘Should we do it?”
August 20, 20265 minHold the Mission Tightly. Hold the Methods Loosely.
Why what worked and why it worked are not the same thing.
August 13, 20264 minThe Experience Stack
More isn’t the challenge. Choosing what belongs is.
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August 6, 20265 minBetter at What?
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July 30, 20264 minThe Founder's Trap
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July 23, 20265 minThe Capability Gap
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July 16, 20264 minPlaying the Wrong Game
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July 9, 20267 minThe Scorecard Problem
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July 1, 20267 minFast Risers, Slow Bakers, and the Program Design Question Most Directors Never Ask
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June 25, 20264 minIs the Mission You're On the Mission You Intended?
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June 18, 20265 minWhy Good Coaches Leave
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June 10, 20264 minThe Enrollment Cliff Hit Colleges. Is Your Club Next?
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June 2, 20263 minYou Pay for October's Sins in March
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May 6, 20262 minWhat if Helping a Rival is Smart?
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June 6, 20243 minAdapting and Thriving:
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April 9, 20243 minBig Numbers, Big Game:
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February 27, 20245 minUnlocking Brand Engagement:
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February 6, 20242 minRevitalizing Sports:
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January 26, 20243 minGame Changers:
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